Insight and Resources

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Our Impact

Insight and Resources

To support our mission to get the most inactive, active, it is important that we identify the communities who are most likely to be inactive. This will allow us to target investment, resources and energy at the people facing the biggest inequalities.

At Active Humber our focus is to turn the data from the Sport England Active Lives Surveys into easy-to-understand information which ourselves and our partners use in different ways to help them get more people to be physically active.


Below you will find a short animation highlighting inactvity across the Humber sub region.

The story of inactivity across the Humber

Physical inactivity presents a complex challenge across the Humber. Working with insight specialist Press Red, we have designed a story map that shows this challenge, identifying the people who find it harder to live an active lifestyle.

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The story of inactivity across the Humber

Physical inactivity presents a complex challenge across the Humber. Working with insight specialist Press Red, we have designed a story map that shows this challenge, identifying the people who find it harder to live an active lifestyle.

Census 2021

What has changed across the Humber? What latest census is telling us is affecting physical activity and sport participation rates cross the Humber.  

Active Humber Census 2021 Presentation

Children and Young People 5-16

The Chief Medical Officer (CMO) guidelines recommend that children and young people achieve an average of 60 active minutes per day across the week. Nationally 44.6% of children and young people meet this. This section will tell you more about the activity levels of children in the Humber.

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Children and Young People 5-16

The Chief Medical Officer (CMO) guidelines recommend that children and young people achieve an average of 60 active minutes per day across the week. Nationally 44.6% of children and young people meet this. This section will tell you more about the activity levels of children in the Humber.

Adults (16+)

The CMO guideline for adults recommend that each week, adults should accumulate at least 150 minutes of moderate intensity activity (such as brisk walking or cycling); or 75 minutes of vigorous intensity activity (such as running); or a combination of moderate, vigorous and very vigorous intensity activity. Nationally 61.4% of adults meets this.
This section will tell you more about the activity levels of adults in the Humber

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Adults (16+)

The CMO guideline for adults recommend that each week, adults should accumulate at least 150 minutes of moderate intensity activity (such as brisk walking or cycling); or 75 minutes of vigorous intensity activity (such as running); or a combination of moderate, vigorous and very vigorous intensity activity. Nationally 61.4% of adults meets this.
This section will tell you more about the activity levels of adults in the Humber

Reducing Inequalities

At Active Humber we are passionate about reducing inequalities so that everyone, every day is physically active. This section will provide specific insight on marginalised groups, advice on how to target certain communities and will demonstrate the impact of some of our work.

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Reducing Inequalities

At Active Humber we are passionate about reducing inequalities so that everyone, every day is physically active. This section will provide specific insight on marginalised groups, advice on how to target certain communities and will demonstrate the impact of some of our work.

Local Area Specific

Under this section you will find insight and resources specific to each Local Authority area

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Local Area Specific

Under this section you will find insight and resources specific to each Local Authority area