Our Approach - BE ACTIVE
BE - Better Earth and/or better environment
ACTIVE - Acknowledge, Change, Tackle, Influence, Visible, Equality
A better Earth is ACTIVE
Our overall approach has six elements as follows:
- Acknowledge - Our promise to protect - (Our strategy, policy framework, and pledge)
- Change - Becoming a carbon neutral organisation - (Our team, our goals, our internal actions to mitigate and adapt, measuring our progress)
- Tackle - Encouraging healthy low carbon lifestyles - (Actions with partners to mitigate and adapt)
- Influence - Advocating for net zero - (A thought leader and trusted partner across the sport sustainability sector)
- Visible - Cheering for the planet - (We shout, cheer, kick goals for the planet)
- Equality - We campaign and act for a just and fair transition